The 4R Restaurant Group continues its mission to support and serve those in need after Hurricane Dorian with their $75k donation to the World Central Kitchen, an organization dedicated to providing meals after natural disasters , during yesterday’s check presentation ceremony at their Winter Park location.
“The entire 4R family is honored to align with World Central Kitchen to aid in their tireless efforts to help the people of the Bahamas recover from the devastation caused by Hurricane Dorian,” said John Rivers, Founder/CEO of 4R Restaurant Group. “None of this would have been possible without the support of our amazing guests, who share our commitment to community and helping those in need.”
The funds come from September’s charity drive that included all 4 Rivers Smokehouse locations in Florida and The COOP. They broke their usual “closed on Sunday” policy to raise money for the Bahamas. Guests’ support had such an impact, the smokehouses continued raising funds by giving the option to round orders up to the closest dollar.
“Support from donors is what allows us to feed those in need right away,” added NateMook, World Central Kitchen Executive Director. “Thanks to 4R Restaurant Group and others, we have been able to cook and deliver over 1.5 million meals in the Bahamas.”
Yesterday’s ceremony included the announcement of a new philanthropic initiative named “Shine A Light”. It adds a 1% donation to checks at all 4 Rivers Smokehouse locations and The COOP starting December 2nd. It’ll help feed people in need because of economic hardship or natural disasters. 4 Rivers and The COOP matches 100% of all contributions and donate collections to organizations like World Central Kitchen, Second Harvest Food Bank, and 4Roots Farm Campus, whose mission is to build a more sustainable and healthier food system in Central Florida. Guests can choose to not participate whenever they want.
“As we approach Thanksgiving and Christmas, we cannot think of a better time to launch the 4 Rivers “Shine A Light” fund,” added Rivers. “The name was inspired by the scripture Matthew 5:16, in which Jesus challenged believers to shine their light by helping others, an ethos that is also at the core of the 4 Rivers organization.”
For more information, visit the 4Rivers Smokehouse website.