Food

Invivo Wines and Sarah Jessica Parker release Invivo X, SJP collab rosé

by Alexandria Ebron

Sarah Jessica Parker’s award-winning rosé with Invivo Wines expands nationwide with their collab Invivo X, SJP Rosé launches in Publix across the Southeast. From vineyards of the South of France to wine aisles, Invivo X, SJP capture thoughtful winemaking with every pour.

“Creating this rosé with Tim and Rob has been a great joy, and it’s something we’ve nurtured and refined over the years.” said Parker. “Our goal was always to make a rosé that you reach for again and again, whether you’re unwinding at home or celebrating with friends. Visiting Lakeland and meeting the Publix team earlier this year and seeing their genuine passion for quality and their customers, makes this launch even more meaningful, I’m thrilled to bring our rosé to Publix shoppers, and I hope everyone enjoys discovering it as much as we’ve loved creating it.”

SJP even got in on the news online. A recent IG post of hers celebrated the news.

“And feeling rather tickled pink to share that our Invivo X, SJP Rosé has officially joined the @publix family. At last!,” said her post caption.

The rosé has delicate aromas of rose petals and wild strawberries complemented by summer berries and crisp minimality. It’s already earned acclaim, including including 90 Points by James Suckling, and 94 points and five stars from Wine Orbit, which called the drink “terrific in intensity, texture and freshness.”

The Invivo X, SJP collection began with the award-winning Sauvignon Blanc followed by the rosé and a New Zealand Pinot Noir, a more recent release.

“Working with SJ has been an incredible journey,” said Tim Lightbourne, Invivo co-founder. “She brings an intuitive sense of taste and style that perfectly complements our winemaking approach. Having our rosé available at Publix is a milestone moment for Invivo X, SJP, allowing even more people to discover what we’ve created together.”

For simple entertaining inspo, Sarah Jessica Parker and Invivo founders Tim Lightbourne and Rob Cameron suggest pairing the wine with items like Publix’s Deli Chicken Caesar Salad, Garlic & Herb Goat Cheese and Crinkle-Cut Fries.

Find the wine at Publix locations across Florida, Georgia, South Carolina Virginia, Alabama, Tennessee, Kentucky and North Carolina. Invivo X, SJP wines are carried at stores including Total Wine & More, Wine.com, Kroger, Costco and many independent wine shops. Head to invivoxsjp.com/where-to-buy-usa to find your local store carrier.